All Stories

Playing The Man Not The Product

Tom Winnifrith
Thursday 8 November 2012

received an email today from a successful young entrepreneur keen to get press coverage. “Why?” I asked. “What do you wish to achieve as an end result?” It took some time to get a reply but in the end it emerged that the coverage he sought was not about his successful, if fledgling enterprise but about him as a person. I am in no doubt that he has achieved a lot. From what I can see he is a very clever and enterprising individual. But what is the point in broadcasting that news?

on 24m.biz | Comments
About Tom Winnifrith
Bio
Tom Winnifrith is the editor of TomWinnifrith.com. When he is not harvesting olives in Greece, he is (planning to) raise goats in Wales.
Twitter
@TomWinnifrith
Email
[email protected]
Recently Featured on ShareProphets
Sign up for my weekly newsletter








Required Reading

Recent Comments


I also read