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Alan Pardew Manager – an Indictment of football as a business

Tom Winnifrith
Thursday 29 August 2013

Alan “he shags who he wants” Pardew was appointed as manager of Newcastle United in December 2013. The word is that a P45 with his name on it is slowly on its way. But as things stands Pards is the second longest serving manager in the Premiership. Only Arsene “with a packet of sweets and a cheeky smile” Wenger has been in situe longer. What an appalling indictment of how football is run as a business. 

Premiership managers trouser seven figure salaries. And it now seems taken for granted that after a couple of years (or half a season at Chelski) they are fired, getting vast compensation, before some other fellow gets a temporary stint at the helm. Sooner or later you end up with Mark Hughes in charge for a while. Hughes has managed six clubs within the past six years. Still only fifty, there has to be a good chance that by the time he finally retires he will have managed at least three quarters of England’s top sides.


In business (and football) there is a good correlation between having bosses in charge for the long haul and success. Looking back at my own club, our glory years came when we had someone at the helm for a decade or more. The idea that you might get a Johnny Lyall managing a club he loved for years and years just seems so out of kilter with the modern game.

There is also the financial madness of this merry go round to consider.  Inevitably new managers want to reshape the sides they are in charge of and so the merry go round of bosses simply adds to the merry go round of players. More fees for agents, more “cuts” for the players, more losses for the clubs.

Footballeconomics makes no sense at all and the managerial merry go round is just one part of it.  That may well be highlighted further. If Wenger gets his marching orders (as may happen) and when Pardew is asked to spend more time with his wife (again), who do you think will be the longest serving manager in the Premiership? At two years and 84 days step forward West Ham’s very own Fat Sam Allardyce. Amazing.

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About Tom Winnifrith
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Tom Winnifrith is the editor of TomWinnifrith.com. When he is not harvesting olives in Greece, he is (planning to) raise goats in Wales.
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